The social category is a new category for Finds of the Year, reflecting the best of user generated content on the web. Doggy Snaps (www.doggysnaps.com) was voted winner of this category.
It is the first UK-based website dedicated to dog lovers where they can build profiles for their canine companions, swap dog related tips, photos, stories and ideas.
The panel were impressed by the design of the site and especially enjoyed the 'Dog of the Week' section. They also liked the fact the site is run by a charity - Dogs Trust. The trust cares for over 14,000 stray and abandoned dogs a year.
Fetch Everyone is a fast developing site for runners. It lets runners keep a record of their running activities, local marathons, training and also find runners in their areas.
Love That Wine is an online community for wine enthusiasts, with information, blogs and ratings by those with a real passion for the grape.
Powder Room is a global online magazine and community for women who snowboard.
My Chums Club is an online social networking site for babyboomers when they retire from an active professional life.